Save 80+ hours per campaign

Stop chasing influencers for analytics screenshots. Musefunnel auto-collects creator performance across TikTok and Instagram, proves ROI instantly, and turns those insights into better content for future campaigns. Plus, Musefunnel helps your in-house content team create better performing content using the same insights.
We're onboarding a limited number of fashion and beauty brands for our pilot program.

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Image by Good Faces at Unsplash.com
How it works

Everything you need to run creator campaigns on autopilot.

From auto collected analytics post campaign to AI-powered briefs for creative that self-improves, Musefunnel replaces the manual work so your team can focus on executing highlevel marketing strategies and creativity maxxxxing.

Auto Collected & Shared Analytics

Stop chasing creators for screenshots! Musefunnel automatically surfaces external creators' and your own performance data pulled directly from TikTok and Instagram. Views, engagement, demographics updated daily & synthesised into plain-english insights that makes sense to everyone on the team. No more manual spreadsheet entry. And unlike other platforms, we surface audience demographics so you know WHO engaged, not just how many.

What You Get

  • Real-time ROI dashboards that finance trusts
  • Campaign-level metrics: total reach, engagement, cost per engagement, estimated revenue attribution
  • Export-ready reports for CMO/CFO presentations
  • Plain-English insights: "Tutorial content outperforms GRWM by 2.3x engagement—brief more tutorials"
  • "87% of engaged users match your ICP" — finally, audience visibility
Analytics dashboard

Performance-Driven Briefs

Capture your brand's tone, visual guidelines, brand safety guardrails, dos and don'ts during onboarding. Every campaign's results feed back into your next round of briefs. Your creators and internal content team get smarter with every post. Our AI generates campaign briefs that sound on brand, consistent across every creator, every campaign.

Why it matters

  • No more vague PDFs that leave creators & internal teams guessing
  • No more "can we hop on a call to clarify?"
  • Increased first-submission approval rates
Performance briefs

Compliance Pre-Screening

Catch compliance issues before they become problems. For beauty brands, briefs automatically flag prohibited claims, required disclosures, and before/after rules. For fashion brands, brand safety filters catch competitor mentions and off-brand messaging before content is created, not after.

Our AI scans creator scripts and concepts against your brand's ruleset before filming even starts. Claims that need substantiation get flagged. Missing disclosures get caught. Prohibited language gets blocked.

Why it matters

  • Reduce legal review bottlenecks
  • Catch issues at the script stage, not after filming
  • Protect your brand from regulatory risk
  • Keep content authentic while staying compliant
Compliance pre-screening

Example

Original: "This serum cured my acne in 2 weeks"

Flagged: Medical claim ("cured") + specific timeframe

Suggested: "I noticed my skin looked clearer after using this serum"

One Campaign Hub

Catch issues before the camera rolls. Briefs, feedback, and approvals all live in one place. See exactly where every deliverable stands without digging through DMs or email.

For Externals: Creators submit their script and concept for approval in Musefunnel before they shoot anything. You review with side-by-side brief comparison, leave feedback on the concept, and approve with one click. No more wasted shoot days. No more "that's not what we meant" after the content is already filmed.

For Internals: Your internal social team posts 15+ times per month but has no systematic way to learn what's working and apply it to the next content batch. 62% of social teams juggle multiple roles with no support.

Why it matters

  • Catch misalignment at the script stage, not after filming
  • Cut revision cycles from 2–3 down to less than 1.5
  • Approval time from 1–2 weeks to under 48 hours
  • Full version history so nothing gets lost
Campaign hub

Smart UGC Library

Every approved piece of content automatically saves to your searchable library. Filter by campaign, creator, product, format, or performance tier. Track usage rights so you know exactly what you can repurpose.

Why it matters

  • Find that perfect tutorial from 6 months ago in seconds
  • One-click download for ads and organic repurposing
  • Usage rights tracking: organic only, paid ads, perpetual
  • Never lose a content asset again
UGC content library
FAQ

Common questions

Three major differences:

  1. We create a continuous learning loop for your internal content team—they only manage influencer campaigns. Musefunnel tracks YOUR brand's TikTok/Instagram/YouTube content and generates data-informed, ROI optimised briefs for your next batch. No competitor does this.
  2. Fashion/beauty focus—We understand your compliance needs, content formats, and creator relationships. They're generalists.
  3. Built for lean teams—GRIN and Aspire are enterprise tools with enterprise complexity. Musefunnel gives you the analytics and workflow without the bloat.

Start building content that actually works

Join the waitlist to get early access when we launch. Brands get campaign tools. Creators get Brand DNA. Both get a workflow that doesn't suck.

For Brands & Agencies

We're onboarding a limited number of fashion and beauty brands for our pilot program.

By signing up, you agree to receive emails from Musefunnel. You can unsubscribe at any time.
See our Privacy Policy.

For Creators

Get early access to Brand DNA tools and be one of the first to receive brand briefs.

By signing up, you agree to receive emails from Musefunnel. You can unsubscribe at any time.
See our Privacy Policy.